This calculator helps you understand and estimate your Google Ads conversion rate, a crucial metric for evaluating campaign performance and ROI. A higher conversion rate means your ads are effectively driving desired actions from your audience.
.calculator-container {
font-family: sans-serif;
border: 1px solid #ccc;
padding: 20px;
border-radius: 8px;
max-width: 500px;
margin: 20px auto;
background-color: #f9f9f9;
}
.calculator-container h2 {
text-align: center;
margin-bottom: 15px;
color: #333;
}
.calculator-container p {
margin-bottom: 20px;
line-height: 1.5;
color: #555;
}
.calculator-inputs {
display: grid;
grid-template-columns: 1fr 1fr;
gap: 15px;
margin-bottom: 20px;
}
.input-group {
display: flex;
flex-direction: column;
}
.input-group label {
margin-bottom: 5px;
font-weight: bold;
color: #444;
}
.input-group input {
padding: 10px;
border: 1px solid #ddd;
border-radius: 4px;
box-sizing: border-box; /* Include padding and border in the element's total width and height */
}
.calculator-container button {
display: block;
width: 100%;
padding: 12px 15px;
background-color: #4CAF50;
color: white;
border: none;
border-radius: 4px;
font-size: 16px;
cursor: pointer;
transition: background-color 0.3s ease;
}
.calculator-container button:hover {
background-color: #45a049;
}
.calculator-result {
margin-top: 25px;
padding: 15px;
background-color: #e9ecef;
border: 1px solid #ced4da;
border-radius: 4px;
text-align: center;
font-size: 1.1em;
color: #333;
min-height: 50px; /* Ensure it has some height even before calculation */
display: flex;
align-items: center;
justify-content: center;
}
function calculateConversionRate() {
var clicksInput = document.getElementById("totalClicks");
var conversionsInput = document.getElementById("totalConversions");
var resultDiv = document.getElementById("result");
var totalClicks = parseFloat(clicksInput.value);
var totalConversions = parseFloat(conversionsInput.value);
if (isNaN(totalClicks) || isNaN(totalConversions)) {
resultDiv.innerHTML = "Please enter valid numbers for both clicks and conversions.";
return;
}
if (totalClicks <= 0) {
resultDiv.innerHTML = "Total clicks must be greater than zero.";
return;
}
var conversionRate = (totalConversions / totalClicks) * 100;
resultDiv.innerHTML = "Your Conversion Rate is: " + conversionRate.toFixed(2) + "%";
}