Analyze your video performance, engagement ratio, and follower reach.
Performance Analysis
Engagement Rate (by Views):
0%
Follower Reach Rate:
0%
Like-to-View Ratio:0%
Comment-to-View Ratio:0%
Estimated "Viral Score":0/100
function calculateTikTokStats() {
// 1. Get input values
var views = parseFloat(document.getElementById('tt_views').value);
var followers = parseFloat(document.getElementById('tt_followers').value);
var likes = parseFloat(document.getElementById('tt_likes').value) || 0;
var comments = parseFloat(document.getElementById('tt_comments').value) || 0;
var shares = parseFloat(document.getElementById('tt_shares').value) || 0;
var saves = parseFloat(document.getElementById('tt_saves').value) || 0;
// 2. Validation
if (!views || views 0) {
reachRate = (views / followers) * 100;
}
// Ratios
var likeRatio = (likes / views) * 100;
var commentRatio = (comments / views) * 100;
// Viral Score Logic (Weighted)
// Shares and Saves are weighted higher by the algorithm
// Base score is capped at 100
var weightedScore = ((likes * 1) + (comments * 2) + (saves * 3) + (shares * 4)) / views * 100;
// Normalize slightly for display (arbitrary multiplier to map to 0-100 scale intuitively)
var viralScore = weightedScore * 4;
if (viralScore > 100) viralScore = 100;
if (viralScore 0) {
document.getElementById('res_reach_rate').innerText = reachRate.toFixed(2) + "%";
} else {
document.getElementById('res_reach_rate').innerText = "N/A";
}
// 5. Grading System (Badges)
// Engagement Grading
var engBadge = document.getElementById('badge_engagement_view');
engBadge.className = "tt-grade-badge"; // Reset class
if (engagementByViews < 4) {
engBadge.innerText = "Low";
engBadge.classList.add("grade-poor");
} else if (engagementByViews < 8) {
engBadge.innerText = "Average";
engBadge.classList.add("grade-average");
} else if (engagementByViews 0) {
if (reachRate < 20) {
reachBadge.innerText = "Low Reach";
reachBadge.classList.add("grade-poor");
} else if (reachRate < 50) {
reachBadge.innerText = "Normal";
reachBadge.classList.add("grade-average");
} else if (reachRate < 100) {
reachBadge.innerText = "High";
reachBadge.classList.add("grade-good");
} else {
reachBadge.innerText = "Explosive";
reachBadge.classList.add("grade-viral");
}
} else {
reachBadge.style.display = 'none';
}
// Show results
document.getElementById('tt_results_area').style.display = "block";
}
Understanding Your TikTok View Rate & Engagement
Success on TikTok isn't just about the raw number of views; it's about the ratio of engagement relative to those views. The TikTok algorithm prioritizes content that keeps users watching and interacting. This calculator helps you break down your metrics to understand the health of your content strategy.
What is the TikTok Engagement Rate Formula?
There are two primary ways to calculate engagement rate. This calculator uses the "Engagement by Views" method, which is generally considered more accurate for measuring the quality of specific content pieces, regardless of your follower count.
TikTok generally boasts higher engagement rates than platforms like Instagram or Facebook. While benchmarks vary by industry (e.g., entertainment vs. education), here are general guidelines for 2024:
Low (Below 4%): Indicates the content isn't resonating with the audience or the hook isn't strong enough.
Average (4% – 8%): This is a standard performance for most creators.
High (8% – 15%): Indicates strong community connection and high-quality content.
Viral (Above 15%): Exceptional performance that signals the algorithm to push the video to a much wider audience ("For You Page").
View Rate vs. Reach Rate
View Rate usually refers to completion rate or average watch time, which are internal metrics found in your analytics dashboard. However, Reach Rate (calculated above) measures how many people saw your video compared to your follower count.
If your Reach Rate is above 100%, it means the algorithm has pushed your content beyond your follower base to new audiences on the FYP (For You Page).
Tips to Improve Your Metrics
The 3-Second Rule: TikTok moves fast. Ensure your video has a visual or audio "hook" in the first 3 seconds to prevent scrolling.
Encourage Saves and Shares: The algorithm heavily weights "Saves" and "Shares" because they indicate high value. create content that is referenceable (tutorials) or relatable (memes).
Looping Content: creating videos that loop seamlessly can artificially increase view counts and watch time percentages, boosting your algorithmic score.
Keywords in Text: Use relevant keywords in your on-screen text and captions to help TikTok categorize your video correctly.