See Plans and Prices Https://www.semrush.com/prices/

Estimate your SEO return on investment based on Semrush pricing tiers.

Pro ($139.95/mo) – Startups & Freelancers Guru ($249.95/mo) – SMBs & Agencies Business ($499.95/mo) – Large Enterprises

Typical SEO improvements range from 10% to 50%.

Projected Monthly Results

Monthly Tool Cost:

$139.95

New Total Traffic:

6,000

Estimated New Leads:

150

Estimated Monthly Revenue:

$15,000.00

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Net Return (ROI):

0%

Understanding Semrush Pricing & ROI

Choosing the right Semrush plan depends on the scale of your digital marketing operations. Whether you are a solo consultant or a global enterprise, the tool is designed to provide a competitive edge in keyword research, site audits, and competitor analysis.

Which Plan is Right for You?

• Pro Plan ($139.95/mo): Best for newbies and small in-house teams. It allows for 5 projects and tracking up to 500 keywords. Great for launching your first SEO strategy.
• Guru Plan ($249.95/mo): The most popular choice for growing agencies. It includes Content Marketing Toolkit, historical data, and increased limits (15 projects, 1,500 keywords).
• Business Plan ($499.95/mo): Designed for large agencies and e-commerce giants. Includes API access, Share of Voice metrics, and massive limits (40 projects, 5,000 keywords).

Example ROI Calculation

If your current organic traffic is 10,000 visits per month and using Semrush tools helps you grow that by 20% (2,000 additional visits), with a 2% conversion rate, you gain 40 new leads. If each lead is worth $100, that is $4,000 in monthly revenue. Even on the Business plan ($499.95), your net profit from that growth is $3,500.05 per month.

function calculateSemrushROI() { var planPrice = parseFloat(document.getElementById("semrushPlan").value); var currentTraffic = parseFloat(document.getElementById("currentTraffic").value); var growthPercent = parseFloat(document.getElementById("growthPercent").value); var convRate = parseFloat(document.getElementById("convRate").value); var leadValue = parseFloat(document.getElementById("leadValue").value); // Validation if (isNaN(currentTraffic) || isNaN(growthPercent) || isNaN(convRate) || isNaN(leadValue)) { alert("Please enter valid numbers in all fields."); return; } // Calculations var trafficIncrease = currentTraffic * (growthPercent / 100); var totalTraffic = currentTraffic + trafficIncrease; var totalLeads = totalTraffic * (convRate / 100); var monthlyRevenue = totalLeads * leadValue; // Net ROI Calculation var netProfit = monthlyRevenue – planPrice; var roiPercentage = (netProfit / planPrice) * 100; // Display Results document.getElementById("resPlanCost").innerText = "$" + planPrice.toLocaleString(undefined, {minimumFractionDigits: 2}); document.getElementById("resNewTraffic").innerText = Math.round(totalTraffic).toLocaleString(); document.getElementById("resLeads").innerText = Math.round(totalLeads).toLocaleString(); document.getElementById("resRevenue").innerText = "$" + monthlyRevenue.toLocaleString(undefined, {minimumFractionDigits: 2}); document.getElementById("resROI").innerText = roiPercentage.toLocaleString(undefined, {maximumFractionDigits: 1}) + "%"; // Color coding the ROI if (roiPercentage > 0) { document.getElementById("resROI").style.color = "#2e7d32"; } else { document.getElementById("resROI").style.color = "#c62828"; } } // Run calculation once on load window.onload = calculateSemrushROI;