Lead Conversion Rate Calculator
The Lead Conversion Rate is a key performance indicator (KPI) for marketing and sales teams. It measures the percentage of leads that have been converted into paying customers. A higher lead conversion rate generally indicates a more effective sales process and better quality leads. Understanding and tracking this metric helps businesses identify areas for improvement in their lead generation and sales strategies.
Your Lead Conversion Rate:
function calculateLeadConversion() {
var totalLeadsInput = document.getElementById("totalLeads");
var totalCustomersInput = document.getElementById("totalCustomers");
var conversionRateResult = document.getElementById("conversionRateResult");
var totalLeads = parseFloat(totalLeadsInput.value);
var totalCustomers = parseFloat(totalCustomersInput.value);
if (isNaN(totalLeads) || isNaN(totalCustomers) || totalLeads < 0 || totalCustomers < 0) {
conversionRateResult.textContent = "Please enter valid positive numbers for both fields.";
return;
}
if (totalLeads === 0) {
conversionRateResult.textContent = "Total leads cannot be zero.";
return;
}
var conversionRate = (totalCustomers / totalLeads) * 100;
conversionRateResult.textContent = conversionRate.toFixed(2) + "%";
}
#leadConversionCalculator {
font-family: sans-serif;
border: 1px solid #ddd;
padding: 20px;
border-radius: 8px;
max-width: 500px;
margin: 20px auto;
background-color: #f9f9f9;
}
#leadConversionCalculator h2 {
text-align: center;
color: #333;
margin-bottom: 15px;
}
#leadConversionCalculator p {
color: #555;
line-height: 1.6;
margin-bottom: 20px;
}
.calculator-inputs .input-group {
margin-bottom: 15px;
display: flex;
align-items: center;
justify-content: space-between;
}
.calculator-inputs label {
margin-right: 10px;
color: #444;
flex-basis: 60%;
}
.calculator-inputs input[type="number"] {
padding: 8px;
border: 1px solid #ccc;
border-radius: 4px;
width: 40%;
box-sizing: border-box;
}
#leadConversionCalculator button {
display: block;
width: 100%;
padding: 10px;
background-color: #007bff;
color: white;
border: none;
border-radius: 4px;
cursor: pointer;
font-size: 16px;
margin-top: 20px;
transition: background-color 0.3s ease;
}
#leadConversionCalculator button:hover {
background-color: #0056b3;
}
.calculator-result {
margin-top: 20px;
text-align: center;
padding-top: 15px;
border-top: 1px solid #eee;
}
.calculator-result h3 {
color: #333;
margin-bottom: 10px;
}
#conversionRateResult {
font-size: 24px;
font-weight: bold;
color: #28a745;
}