Affiliate Marketing Commission Calculator
Estimate your potential earnings based on traffic and conversion rates.
How to Use the Affiliate Commission Calculator
Success in affiliate marketing is a numbers game. To project your income accurately, you need to understand how traffic, conversion rates, and commission percentages interact. This calculator allows you to plug in your data and instantly see your potential ROI.
Key Metrics Explained
Clicks/Traffic: This is the number of users who click on your affiliate link. It is the top of your funnel.
Conversion Rate: The percentage of people who click your link and actually complete a purchase. The industry average varies, but 1% to 3% is common for many niches.
Average Order Value (AOV): The average amount a customer spends when they buy through your link. High-ticket items (over $500) require fewer sales to make significant income.
Commission Rate: The percentage the brand pays you for each sale. Amazon Associates might offer 1-4%, while digital software (SaaS) often offers 20-50% recurring commissions.
EPC (Earnings Per Click): This is perhaps the most important metric for scaling. It tells you exactly how much every single click you generate is worth in dollars. If your EPC is $0.50 and you can buy traffic for $0.30, you have a profitable business model.
Example Calculation
Imagine you drive 5,000 clicks to a fitness program. If the conversion rate is 2%, you generate 100 sales. If the product costs $100 and your commission is 30%, you earn $30 per sale. Your total commission would be $3,000, resulting in an EPC of $0.60.