Affiliate Marketing Commission Calculator
Estimate your potential earnings and Earnings Per Click (EPC)
How to Calculate Affiliate Commissions
Understanding your potential earnings is the first step toward building a successful affiliate marketing business. This calculator helps you determine how much money you can expect to make based on four primary metrics: traffic, conversion rate, order value, and commission percentage.
The Core Formula
The math behind affiliate earnings is straightforward but powerful. We use the following logic to generate your results:
- Total Conversions: Traffic × (Conversion Rate / 100)
- Total Revenue: Conversions × Average Order Value
- Total Commission: Total Revenue × (Commission Rate / 100)
- EPC (Earnings Per Click): Total Commission / Total Traffic
Realistic Examples
Suppose you run a tech blog and drive 10,000 clicks to a software product. If the conversion rate is 3%, you generate 300 sales. With an average order value of $100 and a 20% commission, your total revenue generated for the partner is $30,000, and your personal commission is $6,000. Your EPC would be $0.60 ($6,000 / 10,000 clicks).
How to Increase Your Affiliate Income
If the numbers from the calculator aren't where you want them to be, you have four levers to pull:
- Increase Traffic: Use SEO or social media to bring more qualified visitors to your content.
- Improve Conversion Rate: Write better copy, use clearer Calls to Action (CTAs), and build trust with your audience.
- Promote High-Ticket Items: Focus on products with a higher Average Order Value to increase revenue per sale.
- Negotiate Better Rates: Once you have a proven track record, ask your affiliate manager for a commission bump.