Turo Rate Calculator

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Turo Host Rate & Profit Calculator
The price you plan to list your car for per day.
Average utilization (typically 10-20 days).
90 Plan (You keep 90%, Higher Deductible) 85 Plan (You keep 85%) 80 Plan (You keep 80%) 75 Plan (You keep 75%, Standard) 60 Plan (You keep 60%, Lower Deductible)
Select the Turo protection plan you intend to use.
Car payment, insurance, maintenance, cleaning costs.
Gross Monthly Revenue: $0.00
Turo Platform Fees: $0.00
Host Take-Home Earnings: $0.00
Monthly Expenses: $0.00
Net Monthly Profit: $0.00
function calculateTuroProfit() { // Get input values var dailyRate = parseFloat(document.getElementById('dailyRate').value); var daysBooked = parseFloat(document.getElementById('daysBooked').value); var planMultiplier = parseFloat(document.getElementById('turoPlan').value); var monthlyExpenses = parseFloat(document.getElementById('monthlyExpenses').value); // Validation if (isNaN(dailyRate) || dailyRate < 0) dailyRate = 0; if (isNaN(daysBooked) || daysBooked < 0) daysBooked = 0; if (isNaN(monthlyExpenses) || monthlyExpenses 31) daysBooked = 31; // Calculations var grossRevenue = dailyRate * daysBooked; var hostEarnings = grossRevenue * planMultiplier; var turoFees = grossRevenue – hostEarnings; var netProfit = hostEarnings – monthlyExpenses; // Display Results document.getElementById('grossRevenue').innerText = '$' + grossRevenue.toFixed(2); document.getElementById('turoFees').innerText = '$' + turoFees.toFixed(2); document.getElementById('hostEarnings').innerText = '$' + hostEarnings.toFixed(2); document.getElementById('displayExpenses').innerText = '$' + monthlyExpenses.toFixed(2); var netProfitElement = document.getElementById('netProfit'); netProfitElement.innerText = '$' + netProfit.toFixed(2); if (netProfit < 0) { netProfitElement.classList.add('negative'); netProfitElement.classList.remove('net-profit'); } else { netProfitElement.classList.remove('negative'); netProfitElement.classList.add('net-profit'); } // Show results section document.getElementById('results').style.display = 'block'; }

Optimizing Your Turo Daily Rate and Earnings

Setting the right daily rate on Turo is the balancing act that defines your success as a host. Price too high, and your vehicle sits idle; price too low, and you risk wear and tear for minimal profit. This Turo Rate Calculator is designed to help hosts visualize the financial mechanics of car sharing, moving beyond simple gross revenue to understand actual net profitability.

Understanding Turo Protection Plans

One of the most critical factors in your earnings calculation is the protection plan you select. Turo structures its fees based on the level of liability protection and physical damage coverage provided to the host.

  • 60 Plan: The host keeps 60% of the daily rate. This plan offers the highest level of coverage with zero deductible for physical damage, making it ideal for risk-averse hosts.
  • 75 Plan: The industry standard. The host keeps 75% of the daily rate. It balances decent earnings with a moderate deductible ($250).
  • 80, 85, & 90 Plans: These plans allow hosts to keep a larger share of the revenue (up to 90%), but they come with significantly higher deductibles (up to $2,500) and less coverage. These are generally better suited for hosts with inexpensive economy cars where damage costs might be lower than the cumulative earnings difference.

Factors That Influence Your Daily Rate

When inputting your "Target Daily Rate" into the calculator, consider the following variables that affect market pricing:

  1. Seasonality: Demand surges during summer months and holidays. You should adjust your rates dynamically. A car renting for $45 in February might command $85 in July.
  2. Vehicle Type: Economy cars rely on volume (high days booked), while luxury or specialty vehicles rely on high daily rates with lower utilization.
  3. Location: Proximity to airports or major tourist hubs allows for premium pricing compared to suburban residential areas.

Calculating True Net Profit

Many new hosts mistake their Turo payout for profit. To get a realistic picture, you must deduct monthly operating costs.

Fixed Costs: These include your monthly car loan or lease payment and your personal insurance premiums. Even if the car isn't rented, you pay these.

Variable Costs: These include oil changes, tires, cleaning supplies, and depreciation. The more "Days Booked" you have, the higher these costs will rise. A successful host aims for a Net Monthly Profit that justifies the time spent managing bookings, cleaning the car, and handling key handoffs.

Use the calculator above to simulate different scenarios. For example, test if a lower daily rate ($50 vs $70) results in enough extra booked days to increase your total Net Profit, or if it simply adds mileage to your vehicle for the same amount of money.

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