.vr-calc-container {
font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Helvetica, Arial, sans-serif;
max-width: 800px;
margin: 0 auto;
padding: 20px;
background: #f9f9f9;
border: 1px solid #e0e0e0;
border-radius: 8px;
}
.vr-calc-row {
display: flex;
flex-wrap: wrap;
gap: 20px;
margin-bottom: 20px;
}
.vr-calc-col {
flex: 1;
min-width: 250px;
}
.vr-calc-label {
display: block;
margin-bottom: 8px;
font-weight: 600;
color: #333;
}
.vr-calc-input {
width: 100%;
padding: 12px;
border: 1px solid #ccc;
border-radius: 4px;
font-size: 16px;
box-sizing: border-box;
}
.vr-calc-btn {
width: 100%;
padding: 15px;
background-color: #007bff;
color: white;
border: none;
border-radius: 4px;
font-size: 18px;
font-weight: bold;
cursor: pointer;
transition: background-color 0.2s;
}
.vr-calc-btn:hover {
background-color: #0056b3;
}
.vr-calc-results {
margin-top: 30px;
padding: 20px;
background: white;
border: 1px solid #ddd;
border-radius: 4px;
display: none;
}
.vr-result-item {
margin-bottom: 15px;
padding-bottom: 15px;
border-bottom: 1px solid #eee;
}
.vr-result-item:last-child {
border-bottom: none;
}
.vr-result-label {
font-size: 14px;
color: #666;
margin-bottom: 5px;
}
.vr-result-value {
font-size: 24px;
font-weight: 700;
color: #2c3e50;
}
.vr-error {
color: #dc3545;
margin-top: 10px;
display: none;
font-weight: bold;
}
.vr-article {
margin-top: 50px;
line-height: 1.6;
color: #333;
}
.vr-article h2 {
color: #2c3e50;
border-bottom: 2px solid #007bff;
padding-bottom: 10px;
margin-top: 30px;
}
.vr-article ul {
margin-left: 20px;
}
.vr-article li {
margin-bottom: 10px;
}
function calculateOccupancy() {
// Get inputs
var periodDays = document.getElementById('periodDays').value;
var bookedNights = document.getElementById('bookedNights').value;
var blockedNights = document.getElementById('blockedNights').value;
// Error div
var errorDiv = document.getElementById('errorMessage');
var resultsDiv = document.getElementById('resultsSection');
// Reset display
errorDiv.style.display = 'none';
resultsDiv.style.display = 'none';
// Parse values
var totalDays = parseFloat(periodDays);
var booked = parseFloat(bookedNights);
var blocked = parseFloat(blockedNights);
// Validation
if (isNaN(totalDays) || isNaN(booked)) {
errorDiv.textContent = "Please enter valid numbers for the period and booked nights.";
errorDiv.style.display = 'block';
return;
}
if (isNaN(blocked)) {
blocked = 0;
}
if (totalDays <= 0) {
errorDiv.textContent = "Reporting period must be greater than 0.";
errorDiv.style.display = 'block';
return;
}
if (booked < 0 || blocked totalDays) {
errorDiv.textContent = "Error: Booked nights + Blocked nights cannot exceed the total days in the period.";
errorDiv.style.display = 'block';
return;
}
// Calculations
// 1. Standard Occupancy Rate = (Booked / Total Days) * 100
var standardResult = (booked / totalDays) * 100;
// 2. Adjusted Occupancy Rate = (Booked / (Total Days – Blocked)) * 100
var availableDays = totalDays – blocked;
var adjustedResult = 0;
if (availableDays > 0) {
adjustedResult = (booked / availableDays) * 100;
} else {
adjustedResult = 0; // If all days are blocked, occupancy is effectively 0 or N/A, treating as 0
}
// 3. Vacancy Rate = 100 – Standard Occupancy
var vacancyResult = 100 – standardResult;
// Update DOM
document.getElementById('standardRate').textContent = standardResult.toFixed(2) + "%";
document.getElementById('adjustedRate').textContent = adjustedResult.toFixed(2) + "%";
document.getElementById('vacancyRate').textContent = vacancyResult.toFixed(2) + "%";
resultsDiv.style.display = 'block';
}
Understanding Vacation Rental Occupancy Rates
For Airbnb hosts and vacation rental property managers, the occupancy rate is one of the most critical Key Performance Indicators (KPIs). It measures how effectively you are filling your calendar and generating revenue compared to the time your property is available.
While revenue is important, occupancy rate tells you about the demand for your specific property and the effectiveness of your pricing strategy. A high occupancy rate with low revenue might suggest your prices are too low, while a low occupancy rate often indicates overpricing or poor marketing.
How to Calculate Occupancy Rate
There are two primary ways to calculate this metric, and knowing the difference is crucial for accurate financial analysis.
1. Standard Occupancy Rate
This is the simple calculation used by most platforms. It looks at the sheer number of booked nights versus the total days in the month or year.
Formula: (Booked Nights / Total Days) × 100
Example: In a 30-day month, if you have 15 nights booked, your occupancy is 50%.
2. Adjusted Occupancy Rate (True Performance)
This is the metric professional hosts monitor. It removes "Blocked Nights" (dates blocked for maintenance, owner stays, or repairs) from the denominator. This gives a fairer representation of how well your listing performed during the days it was actually purchasable.
Formula: (Booked Nights / (Total Days - Blocked Nights)) × 100
Example: In a 30-day month, you block 5 days for painting. You have 25 available days. If you get 15 bookings, your adjusted occupancy is 60% (15/25), which is significantly better than the standard 50% calculation.
Industry Benchmarks
What is a "good" occupancy rate? This varies heavily by location and property type, but general industry standards suggest:
- Urban Markets: 60% – 80% is considered healthy.
- Seasonal/Beach Markets: 40% – 60% annualized (often 90%+ in high season and <20% in low season).
- Rural/Cabin Retreats: 50% – 70%.
Tips to Improve Your Occupancy Rate
- Dynamic Pricing: Use tools that automatically lower prices during low-demand periods to capture bookings.
- Minimum Stay Requirements: Lowering your minimum stay from 3 nights to 1 or 2 nights can fill "gap nights" in your calendar.
- Instant Book: Turning on Instant Book improves search visibility on platforms like Airbnb and Vrbo.
- Listing Optimization: Ensure your photos are high-quality and your amenities list is fully updated (e.g., high-speed WiFi, hot tub, workspace).